Websites are an integral part of any growth-focused business and should be audited every few years to determine how well it is performing and to maintain the most effective market presence.
Websites are an integral part of any growth-focused business. It’s the primary base for communicating to your current base of business and attracting new business. Often businesses will execute “one & done” websites not realizing its full potential for generating returning and new business. Serious websites have well thought out back ends and front ends. Back ends of the website entails developing a wireframe of web pages that work with one another, not against. It is also designed with the end user in mind as to how often it needs to be maintained to function properly and how often content and keywords will be updated. FreshPress Marketing works closely with its clients to develop the front end of their website to align graphics and messaging of the website with their brand while ensuring easy of use for the end user.
Websites should be audited every few years to determine how well it is performing and to maintain the most effective market presence. FreshPress Marketing conducts website audits and develops or enhances existing websites to work harder toward your business goals.